Honda Motorcycles Possess Cross-Cultural Attraction

Honda motorcycles were designed by Soichiro Honda, but his hobby was vehicles. He began studying the mechanical side of automobiles while still a teeenager, working in a repair shop, and he loved racing and fast driving. He knew a lot about riding motorbikes, being the owner of a Harley as well as an Indian.

It was only when he was 41, in 1948, that Honda started his Honda Motor Company, but he had already owned an auto repair shop, starting way back in 1928. He paid plenty of attention to quality, because he understood that to compete he needed well-designed products that were made well. In 1953 Japan was experiencing a depression, and, even though sales of motorcycles were on the up, the survival of his company was in jeopardy. A small quantity of motorcycles were selling, and since he did not want to put people out of work, he kept the factory open. The perception of this decision was borne out in 1958, by the launch of what became the most successful motorcycle in the world, the C100 Super Cub. The transmission was capable of only three speeds, and the motor was 4-stroke, but it was versatile, cheap and anyone could use it.

Women specifically took to it for the objective of commuting, but novice riders of both genders loved it for its ease of use. The popularity of this bike vaulted Honda to the number one position by number of motorcycle makers in 1959. At this point they chose to set their sights on the entire world. They thought that if they could initially capture the United States market, it might start the ball rolling. Acceptance by the American community would mean acceptance by the rest of the world. The first store offering Honda motorcycles opened in June of 1959, in Los Angeles, and by 1960, successful dealerships, selling Honda’s, were more than 75.

By means of community involvement , mainly through sponsoring 50% of the funding needed by a couple of organizations, Honda became a trusted brand. These were the Motorcycle Industry Council, along with the Motorcycle Safety Council, both highly prized by enthusiasts of motorcycles. In the 70′s the Honda company kept developing new models that people just couldn’t resist, and they stayed number one in the industry. Their versions won more than 70 races worldwide in 1973, giving them the reputation of the fastest bikes around. Other bike companies were quick to leap on the bandwagon, when, in 1975, touring bikes became fashionable as well as comfortable, following the introduction of the GL1000 Gold Wing.

Cultures all over the world remain fascinated as Honda keeps producing motorcycles with their trademark appeal. Additionally they try to keep a good impression with the public by donating many motorcycles each year to causes that are deemed worthy. Honda still promote biking safety through the classes they sponsor and by helping bikers have access to the most up-to-date information available. Through many decades now Honda have demonstrated that their motorcycles happen to be amongst the most reliable around. They have become renowned rulers in the motorcycle industry, in no small part because of their readiness to innovate irrespective of the circumstances.
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